SAB celebrates South Africa’s big dreams and is committed to propel the country forward through the power of beer.
SAB WORKING FOR A FUTURE WITH MORE CHEERS
At SAB it’s always about more than beer. It’s about growing our country and actively realising our collective big dreams for the future
Dreaming big for a sustainable future
We are working towards our dream of a thriving future through a robust ESG strategy – aimed at ensuring climate resilience, water stewardship and an inclusive economic recovery led by entrepreneurship through SAB Beyond.
Big dreams for a fully responsible SA
SAB dreams of a future where all South Africans promote and practise responsible drinking – a dream we will achieve by investing in initiatives that both uplift and safeguard the lives of South Africans through SAB Sharp.
Fuelling the dreams that transform SA
SAB dreams big for a bright future, harnessing the power of beer as a positive force for driving economic growth, job creation, entrepreneurship, empowerment and much more beyond.
The More Cheers Podcast
The More Cheers Podcast takes a deep dive into our brands, our people and our partners; as well as an in-depth look at how SAB continues to demonstrate the unique power of beer to propel South Africa forward towards a Future With More Cheers.
Stories We Are Telling
SAB AND MOLETELE COMMUNITY PARTNERSHIP BEARS FRUIT IN LIME FARMING PARTNERSHIP
A lack of local supply of limes was affecting South African Breweries’ Corona beer’s authentic drinking ritual. The solution was a novel opportunity to invest in lime farming and in boosting local production, emerging farmers and their communities were significantly empowered.
Entrepreneur Empowerment through SAB Retail Academy Launch
Entrepreneurship is a key proof point of inclusivity. We meet entrepreneurs where they are today and work with them to get to where they want to be tomorrow Innovation and entrepreneurship part of the DNA at the South African Breweries (SAB), and its latest venture to empower just above 4500 retailers with business skills, is one such example. Launched during entrepreneurship month, the Retail Academy aims to empower retailers with skills, knowledge and tools to help their businesses thrive and operate as sustainable ventures.
SAB’s commitment to road safety unpacked at Road Safety Summit
The South African Breweries (SAB) recently participated in the 15th annual Road Safety Summit held on the 8 - 9 November, 2023 in Johannesburg. Themed, “Road safety is a shared responsibility,” the event saw stakeholders came together to address various approaches, including smart transport monitoring systems to ensure road safety in South Africa.
SAB Commits to nourishing communities on World Food Day
This World Food Day, the South African Breweries has once again partnered with the Western Cape Department of Agriculture (WCDOA) to host an event that aims to raise awareness of the world food shortage. . The event hosted dignitaries such as the Executive Mayor, Bitou Municipality, Cllr Dave Swart, District Mayor, Memory Booysen , the Western Cape MEC for Agriculture, Dr Ivan Meyer, Head of Department, Dr Mogale Sebopetsa and the Deputy Director General Mr Darryl Jacobs.,
SAB Celebrates Top Employer Certification Achievement
The South African Breweries proudly announces its recognition as one of the Top Employers for 2023. As a business that is focused on leading and growing the beer category responsibly, SAB also has an ambition to be the employer of choice in South Africa.
OVER R15 MILLION AWARDED TO 17 OUTSTANDING SOUTH AFRICAN SOCIAL INNOVATORS
13 October 2023, Johannesburg) At the 13th annual SAB Foundation Social Innovation and 8th annual Disability Empowerment Awards held in Johannesburg last night, Luvuyo Sume and Riaan Knight, founders of Prosthetic Engineering Technologies, clinched the top honour in the Disability Empowerment category. Bevlen Sudhu took home the first place in the Social Innovation category with his innovative solution, Re-Purpose. Each of the winning innovators were awarded R1.3 million in grant funding.