Forget the Mistakes. Remember the Lesson The ban may have lifted, but we cannot ignore four very hard lessons on prohibition in South Africa Article written by Zoleka Lisa, Vice President of Corporate Affairs at the South African Breweries

Applications for SAB Foundation Tholoana Enterprise Programme are now open Johannesburg, 1 September 2021] The SAB Foundation is calling for entrepreneurs who are committed to boosting their growth and achieving new levels of success to apply for its Tholoana Enterprise Programme 2021.

The power is in our hands – we must do better SAB’s Corporate Brand Director Sphe Vundla is encouraging South Africans to be more responsible in embracing the new social norms that the pandemic has brought, vigilant in how they socially engage, and prioritise vaccination as the country’s third wave numbers continue to rise.

SAB dedicates R10m to customers and beneficiaries impacted by the unrest After the country was left reeling from the unexpected social unrest in July 2021, businesses were looted of their products with some experiencing damage to their businesses beyond the point of no return. Although every business became a target, liquor stores, depots and transportation fleets were particularly targeted. In response to this, the South African Breweries (SAB) foundation has pledged R10-million to support some of those small business owners who were affected by the unrest through the SAB Foundation.

The Business for Impact initiative at Georgetown University’s McDonough School of Business in the United States recently released an in-depth case study on the current status of Anheuser-Busch InBev (AB InBev)’s

FOOD FIRST, FLYING FISH LATER: THE SAB BEVERAGE BRAND LAUNCHES NEVER-DONE-BEFORE BRANDED GHOST KITCHEN TO ENCOURAGE RESPONSIBLE DRINKING In 2020 SAB and other industry members committed to the industry social compact with Government that focuses on reducing the harmful consumption of alcohol within three areas: reducing drink driving, reduce underage drinking and reduction of binge drinking. SAB also implements social norms marketing to change social norms and consumers’ behaviour around harmful drinking. One of the ways our consumers are being encouraged to this is through offering solutions with the launch of a ghost kitchen with its irreverence and fun brand, Flying Fish

To tackle the harmful use of alcohol, SAB implements The Responsible Trading Programme The South African Breweries (SAB) welcomes the ban lift announced by the president on Sunday, 25 July. As the country steadily begins to recover from the detrimental loss experienced during the fourth ban period, economic recovery remains a key priority through focused empowerment of our value chain and communities.

The South African Breweries (SAB) welcomes the ban lift announced by the president on Sunday, 25 July. As the country steadily begins to recover from the detrimental loss experienced during the fourth ban period, economic recovery remains a key priority through focused empowerment of our value chain and communities.

SAB TURNS BREWERY WASTE INTO SPINACH FOR THE SAKE OF LOCAL COMMUNITIES SAB, in collaboration with its partners, WWF South Africa and The Nature Resource Management Programme, has released approximately 2.5 billion litres of water into rivers and basins over the past 6 months through watershed investment. Today, SAB is proud to launch a one-of-its kind initiative, Project Popeye in Ibhayi.

SAB ZENZELE KABILI: New B-BBEE scheme holds R5.4 billion worth of shares in AB InBev, world’s largest beer maker The South African Breweries (SAB) is pleased to announce that shares in its recently launched SAB Zenzele Kabili B-BBEE share scheme are now available to trade via the EasyEquities platform. The share scheme is the first B-BBEE scheme to become available on the popular low-cost investment platform that aims to make investing easy for South Africans.